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Editorial Policy

Animate Times delivers information on a wide range of entertainment topics with a focus on anime and voice actors. We always prioritize "providing information for fans" to convey the appeal of this content to more people and help them enjoy it. The two editorial policies we uphold are "Fan First" and "Making You Love It More." The "Fans (Readers)" we envision in our "Fan First" approach fall into two main categories. The first is "those who are just starting to become interested in the content." This means you, who are not yet a fan but are beginning to show interest. We hope you'll use Animate Times as a gateway to information about anime and voice actors, and enjoy this fascinating world with us. The second category is "those who already love the content," meaning you, the existing fan. For you, we strive to deliver even more in-depth information and new perspectives to further deepen your love for the works and voice actors. Our other editorial theme, "Love It More," embodies our wish for you to not only love the works and voice actors but also "cherish yourself who loves these works and voice actors."? We will continue to provide information, hoping that your encounters with these works will make your life more enjoyable and enriching. We want Animate Times to be a place where you can be yourself and enjoy deepening your bond with anime and voice actors.

Content Categories

The content on Animate Times is broadly divided into the following categories. Anime: Latest information on TV anime and streaming anime, production announcements, cast information, etc. Voice Actors: News related to voice actors, their work, event information, activity reports, etc. Anime Movies: News about anime movies released in theaters, trailers, event information. Comics: News about manga and light novels, introduction of original comics, information on anime adaptations. Merchandise: Information on the release of anime and voice actor-related goods, collaboration products, limited-edition items. Games: Release information, event announcements, and collaboration campaigns for games related to anime and voice actors.

Article Categories

In addition to the "Content Categories" classification, we provide articles in the following categories. Features: In-depth feature articles focusing on a single work or theme. Interviews: Interview articles with anime production staff, voice actors, creators, etc. Reports: On-site reports from anime events, voice actor appearances, etc. Reviews: Introducing the appeal of anime, movies, games, comics, etc., focusing on impressions and evaluations.

Editorial Guidelines

Animate Times delivers a wide range of entertainment content, focusing on anime and voice actors. We strive to maintain strict editorial standards to convey the appeal of these contents to more people and ensure their enjoyment.

Animate Times upholds the following standards:

Reliability: We prioritize the credibility and reliability of content through editorial research and review.

Originality: We maintain authenticity and integrity by adhering to legal and ethical standards, including copyright laws and ethics, and have a zero-tolerance policy for plagiarism.

Independence: Animate Times content is never traded for favors or money. Appropriate sanctions are imposed on any discoveries.

Recency: Animate Times provides publication and update dates for articles, informing readers of the newness of the content they are consuming. These dates are clearly displayed at the top of all content.

Conflicts of Interest: All Animate Times content creators are required to report to the editorial staff if handling an assigned topic may create a direct conflict of interest. We have a zero-tolerance policy for the dissemination of information created for personal gain. Conflict of interest reports are managed by the editor-in-chief and audited by third parties as necessary.

Gifts: We do not accept material gifts or other considerations from companies that could influence content or topic coverage. If partners or potential partners send gifts of minor value, we ask the editorial team to report the product or service and its value to determine if it should be returned.

Image Credits: We provide image credits according to internal guidelines established based on the guidelines of licensing partners and other image services.

Source Attribution: We aim to provide link credits to original sources for published information unless assets or press releases come from official corporate sources or their PR-related entities.

Accuracy: We strive to deliver accurate content, promptly and transparently correct inaccuracies, and encourage reader participation to maintain content integrity.

Sponsor Transparency: All advertising-based content is clearly labeled with appropriate notices in accordance with Japanese law. We also ensure the disclosure and transparency of sponsored content in compliance with advertising regulations in the countries where we distribute.

Rating Methodology: Our digital publications follow a set of guidelines for evaluating products, movies, streaming, TV shows, etc., which may vary by publication. Evaluations are unbiased and not influenced by relationships.

Embargo Dates: We always respect embargo dates for content publication. We do not post until permission is granted or the work is released.

Handling of Privacy and Personal Information: We comply with regulations regarding personal information and privacy and protect our readers' privacy.

This is not an exhaustive list but provides a general overview of editorial standards. Editorial standards are reviewed regularly and may be updated without notice. If you have any questions, concerns, or feedback, please contact at-support@animate.co.jp.

About Animate Times

  • Company Name: Animate Co., Ltd.
  • Headquarters: Toshima City, Tokyo Metropolis,Japan
  • Founded: July-1987
  • Capital Stock: 50 million Yen

Contact us

Editorial Inquiries & General Inquiries Topic Ideas, Feedback, Corrections or Suggestions General Information, Feedback, Suggestions
at-support@animate.co.jp.